Eva Friberg, Swerim

Swerim welcomes Eva Friberg

13 November, 2020

When the calendar flipped over from October to November, Eva Friberg crossed the threshold into Swerim's premises in Luleå to begin her new role as group manager for electricity and automation.

Eva comes to us from Ovako where, for several years, she has been production manager for the steelmill in Smedjebacken. The move to Luleå was something of a homecoming for Eva, even though her roots are in Jämtland.

“The position at Swerim seemed interesting and challenging, and it came at just the right time,” says the new area manager who, after graduating from LTU, worked in the male-dominated steel industry.

“It isn't something I think about in my day-to-day work; that way, all my focus is on the job and making a positive contribution to the company's future. In general, the work atmosphere and, consequently, productivity are better with both men and women in the workplace,” says Eva Friberg.

What attracted her to metals research institute Swerim were the actual research field and an expressed will to reduce the carbon dioxide footprint, and she believes that this profile is something that can attract more women to the steel industry.

“This may sound biased, but I think women are generally more environment-oriented and if we can show how the steel industry is seeking ways towards an environmentally sound process, we can attract more women to the industry,” continues Eva Friberg.